An acronym within an acronym? What’s that called?

An acronym within an acronym? What’s that called?

An acronym within an acronym? What’s that called? I am often intrigued by TLAs… or Three-Letter Acronyms. (Did you see what I did then?) There are times when an apt TLA is extremely handy, either to make something more memorable or simply to shorten an otherwise...
Simple grammatical mistakes you should avoid

Simple grammatical mistakes you should avoid

Simple grammatical mistakes you should avoid My attention to detail has been the subject of many office jokes in the past. OCD doesn’t come close. I insist on providing our clients with as-close-to-perfect communications as it’s possible for us to create,...

London Design Festival 2013 – A disappointment

We have been very busy at Merrifield™ recently. So busy we haven’t had a moment to look at our blog and website. But when we have had a small break from the hectic work-life, we went across to check out the London Design Festival.   The London Design...

ITV brand re-fresh colour palette

ITV launched with a bold brand re-fresh early this year. Unveiled late into 2012, the logo looked rather exciting to my eyes. Lovely new typeface that flowed and linked the letters together beautifully, creating a really solid union to the logo. Along with the...